About Premium Square
At Premium Square, we believe in the power of smart, sustainable, and well-designed products. As a dynamic company active in both the B2B and B2C markets, we develop and manage multiple brands that blend innovation and ease of use with timeless style. From technical home solutions to plastic-free personal care and atmospheric lifestyle items — our mission is simple: to make everyday life just a little better.
Our team is made up of passionate individuals who value quality, creativity, and real customer satisfaction. We aim to build long-term partnerships, communicate openly, and deliver products that people truly love — not just for how they look, but for how they perform and how they make life more enjoyable.
We are guided by a clear mission: to improve daily life through original, sustainable, and smartly designed products that combine functionality with joy. At Premium Square, we build for the future every single day. That means constantly investing in:
– Further expansion across Europe and North America
– New product lines under each brand
– More recycled materials and plastic-free alternatives
– Digital optimization of logistics and internal processes
Premium Square Europe B.V. began as a small and ambitious company in the promotional products and gift industry. With a strong focus on innovation, dependable service, and unique product development, the company experienced steady growth. Over time, we proudly welcomed several brands into our family, including PowerCubes, Blokzeep, and Le Zen — each with a distinctive identity and meaningful contribution to our portfolio.
After earlier growth phases and a temporary base in Zoetermeer, we moved in 2022 to our current headquarters in Moordrecht, the Netherlands, where we now operate with modern office and warehouse facilities. From this central location, we serve customers in more than 25 countries around the world.
Our product offering now includes more than 300 unique items across seven brands, ranging from smart tech and eco-friendly care to lifestyle and wellness. Every product reflects our values: durability, originality, functionality, and design.
As we look to the future, Premium Square remains committed to building brands with character — brands that are innovative, practical, and sustainable. Whether it’s a gift that makes someone smile or a tool that simplifies everyday tasks, we strive to offer items that add real value to people’s lives.
Our journey is far from over — in fact, it’s just getting started.