PromZ Vak 04-2016

Industry Barometer 2/2016 The Netherlands 13 SUPPLIERS DISTRIBUTORS SUPPLIERS DISTRIBUTORS 2% 3% 2% 2% 6% 22% 33% 20% 16% 5% 18% 33% 32% 7% Issue 2/2016 Issue 1/2016 Issue 2/2016 Issue 1/2016 1% 3% 3% 1% 3% 17% 28% 50% 1% 3% 16% 35% 32% 8% decreased by 1-10% decreased by 11-20% decreased by 21-50% decreased by > 50% unchanged 0% increased by 1-10% increased by 11-20% increased by 21-50% increased by > 50% PSI 2016 © PSI 2016 © SALES FORECASTS FOR THE NEXT 5 YEARS 2/2016 2/2016 FOR COMPARISON 1/2016 issue FOR COMPARISON 1/2016 issue 12 2/2016 Industry Barometer THE NETHERLANDS SUPPLIERS DISTRIBUTO S SUPPLIERS DISTRIBUTO S 7% 3% 7% 2% 2% 2% Issue 2/2016 Issue 1/2016 15% 18% 28% 21% 7% 21% 7% 26% 30% 5% 4% 1% 11% 3% 3% 8% 1% Issue 2/2016 Issue 1/2016 7% 11% 28% 35% 1% 8% 13% 29% 37% decreased by 1-10% decreased by 11-20% decreased by 21-50% decreased by > 50% unchanged 0% increased by 1-10% increased by 11-20% increased by 21-50% increased by > 50% PSI 2016 © PSI 2016 © SALES FOR CAST FOR 2016 COMPAR D O 2015 A positive overall mood still prevails. 78.9% of Dutch suppliers expect to finish 2016 with sales increases. That percentage Europe-wide is 76.4%. 68.4% of Dutch promotional products distributors expect sales to increase for the current fiscal year. 67.9% said the same in the Europe-wide edition. 2/2016 2/2016 FOR COMPARISON 1/2016 issue FOR COMPARISON 1/2016 issue z 2016 nummer 4 - www.promz.nl 97

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